Last week was good for Dallas rapper David Morgan. On the spur of the moment, he decided to record a response to superstar Chicago rapper Chance the Rapper’s #SoGoneChallenge, a viral meme that involves freestyling over Monica’s 2003 hit song, “So Gone.”
Within a week, Morgan’s rendition had garnered almost 1,800 retweets and 3,500 Twitter likes.
“I didn’t even know the #SoGoneChallenge was a thing, but I saw Chance the Rapper do one so I figured I’d do one too,” Morgan says at the start of his video. “He was talking about his girl and I don’t really have one of those right now so … I mean, I can still rap.”
Morgan’s freestyle earned him lots of praise on social media, including at least a dozen comparisons to Outkast’s Andre 3000, as well as the attention of influential hip-hop bloggers like LowKey of You Heard That New. Dallas Mavericks forward Justin Anderson shared the video. But for Morgan, who’s seen his local buzz ebb and flow in a past life with hip-hop duo the Mohicans, the attention generated mixed emotions.
“When I saw all the mentions on Twitter, I was like, ‘Oh shit, this is tight! This is cool. People are paying attention,’” Morgan says. “It felt cool, but at the same time I felt like, in a couple days the retweets are going to stop and I’m going to be back to myself, so what’s next?”
#sogonechallenge @chancetherapper pic.twitter.com/34rLagVB9f
— DBM (@DavidFnMorgan) August 10, 2016
In 2010, when Morgan was a bright-eyed freshman at Texas Tech in Lubbock, he met another rapper named Devin Calvin from Fort Worth and the two formed the Mohicans. The pair earned a nice reputation on campus with their Southern-inspired tracks and calm and collected verse. With a heavy presence…
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